Saturday, June 27, 2009

Tools To Analyze Competitors’ Website Traffic

Aashish Malve (in his SEO Column blog) wrote on 2/26/09:

“If you don't beat the competition using PPC or SEO then you are giving business to your competitors. So, better know the competitor website's performance and then analyze your online marketing strategy to over shadow them.”

Then he goes on to list more than 11 free sources to help analyze your competition. Read the rest of the article if you are interested in Do It Yourself Search Engine Optimization. For additional hints and tips visit my Website.

Wednesday, June 17, 2009

One of the best SEO Primers I have Ever Seen

Quite honestly folks, I found one of the best video primers on SEO basics I have ever seen. I posted the video on by Website and invite you to watch it.

Friday, June 12, 2009

How do Search Engines "Read" your Photos and Images?

Say a search engine crawls your site. How can it "see" or read your images or photos? It cannot, unless you have Alt Tags describing the images.

Alt Tags are descriptive words for images and other items that cannot normally be read by search engines such as Google.

A picture is worth 1,000 words! But not to search engines!

Adults are more attracted to pictures than words. Out attention spans are minimal when reading long dissertations. If you have a product that is best described with a photo, make sure you include the “Alt=” parameter to describe it.

Optimize your photos and images through DIY Search Engine Optimization tips. More E-marketing do it yourself tips available at DIYwebJem.

Wednesday, June 3, 2009

Do It Youself Search Engine Optimization Tips from Google's Matt Cutts

Matt Cutts gives some great common sense do it yourself search engine optimization tips. I posted a video on our site for your to view, and offer additional free tips.

He talks about a lot of the same tips I discuss:

1. Use a common sense approach, Think about what people will type into the search bar to find your site and make sure those words (a.k.a. keywords) are on your page.

2. Write a good Title Tag to appear in search engine results.

3. Make sure your MetaTag Description does describe the page it leads to.

4. Write a BLOG! It's not that difficult once you learn about it.

5. Get involved with and learn how to use social media sites.

6. You don't have to pay to get Google to know who you are. You can submit your Website directly and add maps to guide them along.

Contact me for any questions.

Remember, we are here to get you optimized!